Things To Know About Label Printing Services In Mount Pleasant, SC

As a customer, everything you purchase has a label. Each label has a specific role in the product, whether it contains directions for using a product, nutritional data, or simply a design to capture the consumer’s eye. With so many items available on the market today, label printing services are in high demand. What is the process for label printing services in Mount Pleasant, SC? If you are exploring your product-based business, you probably have several concerns about increasing production. This advice will assist in making your choice regarding product labeling the simplest while keeping in mind any potential investments you might need to make to meet demand and complete orders.

What is label printing?

Things To Know About Label Printing Services In Mount Pleasant, SC

Label printing is the process of creating personalized labels using several techniques. These techniques include wide-format printing, flexographic printing, and digital printing, all of which have an impact on how the label looks, feels and serves its purpose. To distinguish products in the marketplace, labels are used. They differ from point-of-sale barcode labels and eCommerce shipping labels, which may both be produced with a single thermal label printer. Product labels are intended to draw in customers, increase sales, improve brand perception, and more.

Types of label printing

A digital image is transformed into a bitmap or raster image—a series of dots—by an electronic file for use in digital printing. The bitmap directs the image component of the printer where to place the ink and toner to produce a label. Digital label printers don’t produce their images using metal plates like other kinds of label printers do. Compared to conventional printing methods, digital printing enables smaller batches of labels. Labels are run through a series of rotary plates during the flexographic printing process.

At the start of the printing process, a specialized roller provided one color to each plate, and all the plates worked together to deliver the various colors to each label. Die-cutting and lamination are two additional printing procedures that are perfectly integrated with the flexographic process.